مشخصات مقاله | |
ترجمه عنوان مقاله | شیوههای سبز و ارزیابیهای مشتری از تجربه خدمات: نقشهای تعدیلکننده عوامل محیطی بیرونی و ویژگیهای شرکت |
عنوان انگلیسی مقاله | Green Practices and Customer Evaluations of the Service Experience: The Moderating Roles of External Environmental Factors and Firm Characteristics |
انتشار | مقاله سال 2022 |
تعداد صفحات مقاله انگلیسی | 17 صفحه |
هزینه | دانلود مقاله انگلیسی رایگان میباشد. |
پایگاه داده | نشریه اسپرینگر |
نوع نگارش مقاله |
مقاله پژوهشی (Research article) |
مقاله بیس | این مقاله بیس میباشد |
نمایه (index) | scopus – master journals – JCR |
نوع مقاله | ISI |
فرمت مقاله انگلیسی | |
ایمپکت فاکتور(IF) |
6.430 در سال 2020 |
شاخص H_index | 187 در سال 2020 |
شاخص SJR | 2.209 در سال 2020 |
شناسه ISSN | 0167-4544 |
شاخص Quartile (چارک) | Q1 در سال 2020 |
فرضیه | دارد |
مدل مفهومی | دارد |
پرسشنامه | ندارد |
متغیر | دارد |
رفرنس | دارد |
رشته های مرتبط | مدیریت، اقتصاد |
گرایش های مرتبط | مدیریت بازرگانی، اقتصاد بازرگانی |
نوع ارائه مقاله |
ژورنال |
مجله / کنفرانس | مجله اخلاق تجارت – Journal of Business Ethics |
دانشگاه | School of Management, Xiamen University, China |
کلمات کلیدی | استرس نقش، فرسودگی عاطفی، بودجه بندی، بحران، بودجه های توانمند، اعتماد به مافوق |
کلمات کلیدی انگلیسی | Role stress, Emotional exhaustion, Budgeting, Crisis, Enabling budgets, Trust in superiors |
شناسه دیجیتال – doi |
https://doi.org/10.1007/s10551-022-05044-x |
کد محصول | E16089 |
وضعیت ترجمه مقاله | ترجمه آماده این مقاله موجود نمیباشد. میتوانید از طریق دکمه پایین سفارش دهید. |
دانلود رایگان مقاله | دانلود رایگان مقاله انگلیسی |
سفارش ترجمه این مقاله | سفارش ترجمه این مقاله |
فهرست مطالب مقاله: |
Abstract Keywords Introduction Analysis of results Discussion References |
بخشی از متن مقاله: |
Abstract Given that services difer from goods in terms of intangibility, heterogeneity, and inseparability, customers may evaluate green services diferently from how they evaluate green goods. Previous research has investigated customers’ perceptions and purchase decisions regarding green products. However, limited attention has been paid to the impact of green practices on customer evaluations of the service experience as well as important contingencies that bear on this relationship. Drawing on stakeholder theory, our study examines the impact of green practices on customer evaluations and further considers the infuences of environmental- and frm-level contingencies. We test our model with a multi-source dataset in the Chinese hotel industry. The fndings indicate that green practices improve customer evaluations of the service experience. This positive impact is, however, weaker in external environments characterized by high internet penetration and market complexity but is stronger for hotels with innovative services and for business hotels. Our fndings provide novel insights into the environmental ethics and stakeholder management literatures by revealing the role of green practices in promoting positive service evaluations as well as the contingent infuences of external environments and internal frm-level characteristics. Introduction Despite their rapid economic growth, emerging markets face growing challenges posed by environmental pollution and degradation, which cause serious health and social problems (Wang et al., 2018). For example, as one of the most heavily polluted countries in the world, after a decade of eforts to enhance environmental protection, in 2021 the average exposure to PM2.5 in major Chinese cities is still fve times higher than the safety limit recommended by the World Health Organization.1 As a result, business entities face increasing pressure from policy regulations and public monitoring to adopt green practices and reduce their negative impact on the natural environment (Yang et al., 2019). Service frms encounter unique challenges when attempting to incorporate green practices into their service design, however, such practices may undercut customer demand and undermine a customer’s sense of indulgence (Mak & Chang, 2019). For example, some hotels cancel their green programs because green practices (e.g., water conservation and reducing the use of disposable goods) lead to customer inconvenience and deprive customers of hedonic pleasure (Giebelhausen et al., 2016; Melissen et al., 2016). Given the intangible nature of services, customers tend to seek observable information (e.g., green practices) to assess the overall service experience (Vo et al., 2019). |