مقاله انگلیسی رایگان در مورد تاثیر چابکی بر عملکرد بازار شرکت های نوظهور در جهان (الزویر)

مقاله انگلیسی رایگان در مورد تاثیر چابکی بر عملکرد بازار شرکت های نوظهور در جهان (الزویر)

 

مشخصات مقاله
انتشار مقاله سال ۲۰۱۷
تعداد صفحات مقاله انگلیسی  ۹ صفحه
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منتشر شده در نشریه الزویر
نوع مقاله ISI
عنوان انگلیسی مقاله The impact of agility on the market performance of born-global firms: An exploratory study of the ‘Tech City’ innovation cluster
ترجمه عنوان مقاله تاثیر چابکی بر عملکرد بازار شرکت های نوظهور در جهان: یک مطالعه اکتشافی از خوشه نوآوری Tech City
فرمت مقاله انگلیسی  PDF
رشته های مرتبط اقتصاد
گرایش های مرتبط اقتصاد پولی
مجله مجله تحقیقات بازاریابی – Journal of Business Research
دانشگاه Nottingham University Business School – Nottingham – United Kingdom
کلمات کلیدی چابکی، خلاقیت، برنامه ریزی سرمایه انسانی، عملکرد بازار
کد محصول E5275
وضعیت ترجمه مقاله  ترجمه آماده این مقاله موجود نمیباشد. میتوانید از طریق دکمه پایین سفارش دهید.
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بخشی از متن مقاله:
۱٫ Introduction

Changes within the global business environment have presented SMEs with more opportunities to access the international marketplace (Gabrielsson, Kirpalani, Dimitratos, Solberg, & Zucchella, 2008; Patel, Fernhaber, McDougall-Covin, & van der Have, 2014). As a result, companies that operate internationally soon after their inception (‘born-globals’) are emerging in substantial numbers worldwide. Scholars have provided different definitions of born-globals (BGs) in terms of speed and scope of internationalization; however, the majority agree that BG firms are those that start internationalization within three years of their domestic establishment and derive at least 25% of sales from international markets (e.g. Knight & Cavusgil, 2004; Kuivalainen, Saarenketo, & Puumalainen, 2012; Madsen, 2013). Although BG firms have been a focus of attention for about two decades (since the work of Oviatt & McDougall, 1994) there is still a lack of research that examines the drivers of their superior international performance. Being early adopters of internationalization, BGs face multiple challenges in the international environment (Freeman, Hutchings, Lazaris, & Zyngier, 2010). To maximize their performance, the decision-making of BG firms has to be aligned with their external conditions. However, to maintain an alignment with today’s dynamic global marketplace and not to become a victim of its uncertainty, BGs not only have to respond to environmental changes but also have to be able to proactively drive the external environment, through being agile (Griffith & Hoppner, 2013). ‘Agility’ has been defined as the ability to detect market opportunities and take advantage of them with speed and surprise (Cegarra-Navarro, Soto-Acosta, & Wensley, 2016; Sambamurthy, Bharadwaj, & Grover, 2003). Most research has focused on the ability of firms to minimize the uncertainties in the external environment rather than on an ability to contribute to market volatility through speedy and surprising market solutions. BGs provide an especially appropriate context for such research, as they operate under challenging conditions – when the environment is highly uncertain, windows of opportunity are short-lived and limited resources are at hand (Weerawardena, Mort, Liesch, & Knight, 2007). Little is known about the ability of BGs to become agile and under what internal conditions agility can lead to better performance. We respond to this gap in the literature by developing a conceptual framework based on a literature review and an exploratory qualitative study of BG companies in Tech City in London, UK.

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