مقاله انگلیسی رایگان در مورد مسئولیت اجتماعی شرکت، رقابت و عملکرد بازار محصول – الزویر ۲۰۱۸

مقاله انگلیسی رایگان در مورد مسئولیت اجتماعی شرکت، رقابت و عملکرد بازار محصول – الزویر ۲۰۱۸

 

مشخصات مقاله
انتشار مقاله سال ۲۰۱۸
تعداد صفحات مقاله انگلیسی ۴۲ صفحه
هزینه دانلود مقاله انگلیسی رایگان میباشد.
منتشر شده در نشریه الزویر
نوع نگارش مقاله مقاله پژوهشی (Research article)
مقاله بیس این مقاله بیس میباشد
نوع مقاله ISI
عنوان انگلیسی مقاله Corporate social responsibility, product market competition, and product market performance
ترجمه عنوان مقاله مسئولیت اجتماعی شرکت، رقابت بازار محصول و عملکرد بازار محصول
فرمت مقاله انگلیسی  PDF
رشته های مرتبط مدیریت
گرایش های مرتبط مدیریت منابع انسانی، مدیریت عملکرد، مدیریت کسب و کار
مجله بررسی بین المللی اقتصاد و امور مالی – International Review of Economics and Finance
دانشگاه Institute of Industrial Economics – Jinan University – China
کلمات کلیدی مسئولیت اجتماعی شرکت، رقابت بازار محصول، عملکرد بازار کالا
کلمات کلیدی انگلیسی Corporate Social Responsibility, Product Market Competition, Product Market Performance
شناسه دیجیتال – doi
https://doi.org/10.1016/j.iref.2018.03.019
کد محصول E8718
وضعیت ترجمه مقاله  ترجمه آماده این مقاله موجود نمیباشد. میتوانید از طریق دکمه پایین سفارش دهید.
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بخشی از متن مقاله:
۱٫ Introduction

Driven by the forces of government sectors, capital market and industry associations, Chinese listed companies have made significant progress in CSR engagement over the past ten years. According to the Social Responsibility Reports of Chinese Enterprises published by Chinese Academy of Social Science, the yearly average proportion of CSR reports announced by listed companies is 71.4% between 2014 and 2016,1 implying that China’s listed companies remain highly active in CSR activities. Stakeholder theory points out that CSR does play an important role in achieving competitive advantage, enhancing corporate reputation and increasing firm value (Fombrun and Shanley, 1990; Jamali, 2008; Dhaliwal et al., 2012). Such argument provides a possible explanation for listed firms’ involvement in CSR activities. However, doing good is not always good for shareholders. As more and more CSR scandals expose, CSR engagements have negatively affected public opinion concerning firms and their CSR performance, raising concerns about the sincerity and trustworthiness of CSR engagement (Du et al., 2010). Some studies have found that managers over-invest in CSR to obtain private benefits such as personal reputation and media coverage at the expense of shareholders (Barnea and Rubin, 2010; Jo and Harjoto, 2011). It has also been argued that corporations use CSR to conceal corporate misdemeanour (Hemingway and Maclagan, 2004). A typical example was the Shuanghui event. Shuanghui Group was the largest meat and food processing company in China, who stuck into a severe product quality scandal in 2011. According to Shuanghui’s semi-annual report, this “lean meat powder” event caused the company’s operating revenue decreased by 6.65%. In order to reduce the panic of consumers, investors and agencies, and to restore brand reputation and market share, Shuanghui actively participated in many CSR activities thereafter, e.g., Shuanghui donated 130 million RMB and spent 830 million RMB on environment protection. Such heavy investments in CSR seem to take effect, and the chairman of Shuanghui was awarded the prize of Outstanding Contribution People of Mainland China in the next year, and the company was awarded Excellent Enterprise. Do socially responsible activities enhance fundamental business objectives such as revenue growth and competitive advantage? Or just for appearance’s sake and serving the interests of managers? How does CSR influence firm performance? What is the mechanism behind? Addressing the above CSR-related issues is of both theoretical and practical significance.

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